The first thing all reporters, and eventually lawyers, ask, is: "Who knew what when?" In the case of emergency response or disaster recovery, there should be no doubt, because the organization, in this case, Georgia Emergency Management Agency (GEMA), should publish codified procedures that leave no doubt about what to do in a number of potential situations. These procedures … [Read more...] about Knowledge Management Failures Get Georgia’s Government Stuck in the Snow
Archives for January 2014
Why Everyone Should Have an E-mail Signature
E-mail signatures are the calling cards of the 21st Century. Although social media channels provide bios, sometimes links to websites, e-mail remains the primary means of business communication. Some systems are now capable of converting signatures into contacts, which is great, except when an e-mail you receive doesn’t include a signature. For solid business relationships, … [Read more...] about Why Everyone Should Have an E-mail Signature
Seven Things All Marketers Should Learn from Michael Bay’s CES Teleprompter Miscue
If you missed the story, and few in the tech industry did, Michael Bay experienced a technology and preparation glitch at Samsung’s CES 4K curved television announcement. It needn’t have gone the way it did. Here are seven simple rules that can help marketers avoid live celebrity spokesperson meltdowns. Those celebrity spokespeople would do well to read these themselves to … [Read more...] about Seven Things All Marketers Should Learn from Michael Bay’s CES Teleprompter Miscue