Serious Insights featured at Staples.com: Essential Software for Your Small Business Computers
But don’t always rely on the most popular solution. “Find a tool that works for you,” says Daniel Rasmus, founder and principal analyst at business consulting company Serious Insights in Sammamish, WA. He suggests considering the ease of sharing files with clients, size of storage options, and access from mobile devices to ensure the final choice fits with your day-to-day business.
“This may be your most important category,” notes Rasmus. These are the software programs specific to your discipline, such as photo and illustration tools, development environments, simulations, databases, research subscriptions, etc. This is where he suggests spending some money. “Don’t skimp when it comes to the tools that butter your bread.”
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Daniel W. Rasmus, Founder and Principal Analyst of Serious Insights, is an internationally recognized speaker on the future of work and education. He is the author of several books, including Listening to the Future and Management by Design.
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