American Travelers: Not Masters of International Data
The new Telestial international data report from Serious Insights and Telestial shares the results of a U.S. survey that produced key insights related to the use of international data for those traveling outside of the U.S. The report includes findings and recommendations.
A 2015 Survey by Serious Insights conducted with research partner Telestial found that many Americans who travel abroad change their mobile use patterns more than necessary given the increased access to free or public Wi-Fi and the wide availability of international SIMs and mobile device options. This survey suggests international travelers from the United States lack knowledge about international data options, which forces them to compromise their use of mobile technology, negatively impacting their travel experience and productivity, costing them time and money when they travel.
Download the entire report, American Travelers: Not Masters of International Data, here.