Tag: The Leader’s Guide to Storytelling

• By : Daniel W. Rasmus
• May 13, 2015
• Comments : 0

Salesforce CEO Slams ‘The World’s Dumbest Idea’: Maximizing Shareholder Value

Do you think Shareholder value is stupid? Maybe you should. I was just referencing friend and colleague Stephen Denning, a Forbes contributor and author of The Leader’s Guide to Storytelling: Mastering the Art and Discipline of Business Narrative. Denning asserts in his Forbes post that: a growing number of CEOs agree: shareholder value theory is stupid. In the.