The future of generative aI: early challenges for IT, and opportunities I recently attended the annual scenario planning session for friend and colleague Rob Salkowitz’s 'Future of Marketing' class in the Communications Leadership program at the University of Washington. We introduced his students to scenario planning and asked them to think about how the … [Read more...] about What IT Can Learn About the Future of Generative AI from Future of Marketing Scenarios: Challenges and Opportunities
Future of Work
4 Future of Marketing Scenarios from the University of Washington ‘Future of Marketing’ class. Overlord or Partner? Learn How AI Wins and What Clips its Wings.
Future of Marketing Scenarios An overview of Scenario Planning Scenario planning employs an outside-in view of the future. It purposefully creates context by specifying futures that embody the key topic without being beholden to it. The process encourages people to identify uncertainties that will be critical to the future of a topic, not within the domain, but across the … [Read more...] about 4 Future of Marketing Scenarios from the University of Washington ‘Future of Marketing’ class. Overlord or Partner? Learn How AI Wins and What Clips its Wings.
Hands-On with Canon at CES 2023: Free Viewpoint, kokomo, AMLOS and mReel
Hands-On with Canon at CES 2023 No other company talked about the future of work more than Canon at CES 2023. I covered their press conference here.  On Saturday I spent time visiting and experiencing each of the technologies. Here are my thoughts. Hands-On with Canon at CES 2023: Free Viewpoint I started with a clip from A Knock at the Cabin, directed by M. Night … [Read more...] about Hands-On with Canon at CES 2023: Free Viewpoint, kokomo, AMLOS and mReel
CES 2021 WFH Innovations to Consider
CES 2021 WFH Innovations. CES 2021 wrapped. I'm not sitting at the Venetian, just inside from the Sands Convention Center, exhausted from trying to embrace that final leg of CES after days at the Las Vegas Convention Center. Although I am not at the Venetian, I am a bit exhausted. I did not find the virtual experience as useful as it could have been. I also found that after … [Read more...] about CES 2021 WFH Innovations to Consider
A Counterpoint to Slack’s Navigating the Disruption of Work Report
In late October 2020, Slack dropped a report titled Navigating the Disruption of Work. The report centers on five key assertions: As with any assertive set of future-looking statements, context often gets missed when trying to create a position. Slack fails to recognize two essential elements still in play. First, we are too close to the event to forecast what will … [Read more...] about A Counterpoint to Slack’s Navigating the Disruption of Work Report