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Serious Insights

Serious Insights

Research and reviews from strategist, futurist and analyst Daniel W. Rasmus

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Fast Company

Rethinking Strategy at Kodak

March 28, 2012 by Daniel W. Rasmus Leave a Comment

This post originally appeared as Retro Thinking During A Difficult Kodak Moment at Fast Company 01-13-2012 in an earlier, and less edited form. As Kodak readies for bankruptcy protection, refocusing its strategy on film would be a way to both regroup, and maintain its brand integrity. Way back in 2005, Bloomberg Businessweek ran a piece called "A Tense Kodak Moment." … [Read more...] about Rethinking Strategy at Kodak

Retro Thinking During A Difficult Kodak Moment

January 13, 2012 by Daniel W. Rasmus Leave a Comment

Way back in 2005, Bloomberg Businessweek ran a piece called "A Tense Kodak Moment." "Low-margin digital sales aren’t picking up the slack of disappearing film profits, and debt is coming due,” the piece proclaimed. This provided some prescient perspective for Eastman Kodak’s (NYSE: EK) current struggles, which it now appears to be betting on printing and legal wrangling rather … [Read more...] about Retro Thinking During A Difficult Kodak Moment

Education: Uncertainty isn’t the Only Risk at Fast Company

March 25, 2011 by Daniel W. Rasmus Leave a Comment

  Yesterday I gave a talk at the Snoqualmie Valley School District Foundation fundraising luncheon. My role was to help them envision the future of education. Some of the comments I made yesterday will be relevant to the scenarios we build on this blog. As an avid anti-futurist, I said I didn’t know what education would look like, but that I was tracking how many of … [Read more...] about Education: Uncertainty isn’t the Only Risk at Fast Company

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