A post pointing out the value of social media in driving serendipity. Serendipity and Milton’s First Folio outlines the discovery of the scholar through twitter, and eventually the unrecognized connection between the annotations she studied and John Milton’s handwriting.
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I was listening to a Hear & Now interview with Micah Zenko, author of Red Team: How to Succeed By Thinking Like the Enemy. It struck me that many of the issues related to terrorism and cyber-attacks stem from the propensity of those working in the management of intelligence systems. Managing systems that require security do.
Read moreI was listening to Warren Olney’s To the Point on the radio today as they discussed the NSA spying program PRISM (listen here: NSA Spying Program Puts Secretive Court in the Spotlight). One of the questions fit into The Serendipity Economy framework.: How does the government determine the value of the program? No one could.
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As I write this, I am sitting in Washington D.C. The airwaves and the newspapers are filled with talk of sequestration, with the debate over frugality and investment. In all of this drab procedural inflection we lose the spirit of leading that should be emanating  from this city. I’ve already documented that when the government.
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In his presentation on “The Serendipity Economy,” strategist and author Daniel W. Rasmus drew a distinction between industrial age measures of productivity, which focus on predictable outputs and process improvements, versus the creation of value that cannot be defined or predicted in advance but deserves equal consideration. In the same way that having an office next door.
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Industrial age economics obscures economic activity that doesn’t fit neatly into its models of productivity and efficiency. In an ever more connected world, a new framework is required that accounts for the value derived from seemingly random and unanticipated encounters and interactions. The Serendipity Economy framework posits six attributes that identify faults in our current.
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A Facebook social media study belies the idea that social networks grow through what has been known as “viral” connections. What appears to be happening is that different groups like to be exposed through a network node, as in, you. If a number of like-minded people like the same thing, it isn’t nearly as powerful.
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Social Media in the Serendipity Economy. The following questions were asked during the Yammer Finding Value in Serendipity Webinar held, February 28, 2012 [No longer available. Yammer is now part of Microsoft.] The Storify tweet trail was mined for this report [Storify has ceased operations]. Yammer posted a blog about the paper and the webinar.
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Ten Serendipity Economy Lessons Learned from Playing Words with Friends. The Serendipity Economy turns our industrial age bias toward linearity, productivity, and prediction on its head by suggesting that productivity doesn’t always lead to value and that increasingly, we can’t predict where value will emerge from our work or the magnitude of value that will.
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Note: UltraViolet was shut down on July 31, 2019. The Serendipity Economy is a superset of other economic models. Warner Bros recently discovered The Serendipity Economy’s effects as they rolled out their Digital Entertainment Content Ecosystem consortium developed UltraViolet “digital copy” product for entertainment titles. As documented in this Associated Press story (Hollywood flubs movie.
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