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Serious Insights

Serious Insights

Research and reviews from strategist, futurist and analyst Daniel W. Rasmus

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Virtual Reality

Time to put AR and VR in the Human-Machine Toolbox

January 29, 2018 by Daniel W. Rasmus 1 Comment

Time to put AR and VR in the Human-Machine Toolbox Look at AR and VR as bigger parts of the Human-Machine Toolbox rather than standalone technologies. Developers should focus on outcomes, not tools. I just talk about human-machine-interface now I had a nice lunch with Booz Allen Hamilton’s Nirav Desai this week. We were catching up on all things technology. Then I … [Read more...] about Time to put AR and VR in the Human-Machine Toolbox

2018 CES VR: Still Waiting for the Cool

January 19, 2018 by Daniel W. Rasmus Leave a Comment

2018 CES VR: Still Waiting for the Cool Once you are inside VR you forget how ridiculous you look to people in the real world. 2018 CES VR didn’t make this any better, in some ways, it made it worse. Contact CI’s haptic glove prototype looked like something right from a Star Trek Borg assembly kit. The dangling wires and conduits did little to assuage the fear of … [Read more...] about 2018 CES VR: Still Waiting for the Cool

2016: The Year Virtual Reality Shifted Toward Reality

December 28, 2016 by Daniel W. Rasmus 9 Comments

2016: The Year Virtual Reality Shifted Toward Reality

2016: The Year Virtual Reality Shifted Toward Reality I attended VRX in San Francisco a couple of weeks ago. This business-oriented event was well-attended for a local event (in string of international events). Big sponsors, including Intel and AMD brought experiences to the floor, and top-notch speakers discussed business and entertainment applications. I spoke on a panel … [Read more...] about 2016: The Year Virtual Reality Shifted Toward Reality

How to Solve the VR model problem

December 7, 2016 by Daniel W. Rasmus 1 Comment

VR model problem

The VR model problem VR has a problem. Much current content is simply a 360-degree video. For those producing 360-video, I know the production of these experiences is anything but simple. That said, there is little complexity in 360-video, which means the participant doesn't play much more than observer. Perhaps a participant can guide a path through the experience, but … [Read more...] about How to Solve the VR model problem

Virtual Work 2030: AI, VR, AR and the New Work Experience

April 21, 2016 by Daniel W. Rasmus 1 Comment

photo of boy standing while using vr headset

Virtual Work 2030: Design The incoming collaboration request from Bangalore chirps off to the left. A smartwatch tingles on Leslie’s wrist. Priyanka will surely want an update on the kiosk design.  Leslie looks right and focuses on the chirping collaboration request, and moves slowly toward it. It dissolves into a perspective room. Front and center of the room is the … [Read more...] about Virtual Work 2030: AI, VR, AR and the New Work Experience

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