When a big company makes a rebranding move centered more on strategic direction (Meta) than on corporate governance (ABC.XYZ) people take note. It drives discussion. It revs the hype cycle. Make no mistake about it, Facebook’s rebranding to Meta and its vision for a metaverse is meant to distract from its current reputation woes. It may also prove a legitimate vision, albeit … [Read more...] about Welcome to the Metaverse. I Would Like to Go Home Now.
Strategy
Scenarios and Human Resources: 6 Reasons Scenarios and Foresight are Critical to HR
Scenarios and human resources: foresight preparation Scenario planning is often a strategic program driven by executives to help an organization map out its strategic options against a background of uncertainty. Scenario planning should no longer be held captive in the board room, or the executive suite. The new age of uncertainty affects not just strategic choices, but … [Read more...] about Scenarios and Human Resources: 6 Reasons Scenarios and Foresight are Critical to HR
Why Every Start-up Needs Marketing
So, you want to tell me about your company or why every start-up needs marketing I recently reviewed several dozen start-up websites, some for competitions, others for advisory work, and a few as part of an initial introduction. In all cases, I was asked to give the companies feedback on their products, not their websites. What I saw on most websites disconcerted me. The … [Read more...] about Why Every Start-up Needs Marketing
Why It’s Time to Adopt Agile Scenario Planning
The case for Agile Scenario Planning Since the onset of the pandemic, any set of scenario plans that did not include a global pandemic or an analog, instantly became useless. The black swan of the pandemic disrupted assumptions across the board. It made almost everything uncertain. Early on in the pandemic, a few forecasters attempted to find ways to see a post-pandemic … [Read more...] about Why It’s Time to Adopt Agile Scenario Planning
12 Hybrid Work Fears Managers Must Face
Work was not good before the pandemic for many. Lockdowns forced a change to remote work, often with the sentiment of getting back to normal as quickly as possible. The prolonged nature of the pandemic empowered some to reimagine work. Managers fear a return to the old ways may not be in the cards, and they are afraid of what they see ahead. Management has been likened to … [Read more...] about 12 Hybrid Work Fears Managers Must Face