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Serious Insights

Serious Insights

Research and reviews from strategist, futurist and analyst Daniel W. Rasmus

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Information Technology

Generative AI in the Enterprise: Getting Practical with Applications of Generative AI 

June 15, 2023 by Daniel W. Rasmus Leave a Comment

Generative AI in the Enterprise: Getting Practical with Applications of Generative AI  Technology like generative AI generates hype. Because of its close affiliation with science fiction, the concept of AI has been front and center in many plots involving humanity’s extinction, but probably not as often as humanity has been its own worst enemy. If we step back from … [Read more...] about Generative AI in the Enterprise: Getting Practical with Applications of Generative AI 

Timely 10s: Ten Things Businesses Need to Get Right About IT

April 24, 2023 by Daniel W. Rasmus Leave a Comment

Ten Things Businesses Need to Get Right About IT In 2023, creating a list of the Ten Things Businesses Need to Get Right About IT may seem dated to some. But for many organizations, IT still plays a supporting role, much more than it should. All organizations need to recognize these ten realities or suffer the consequences of being unattractive to talent, maintaining … [Read more...] about Timely 10s: Ten Things Businesses Need to Get Right About IT

What IT Can Learn About the Future of Generative AI from Future of Marketing Scenarios: Challenges and Opportunities

March 11, 2023 by Daniel W. Rasmus Leave a Comment

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The future of generative aI: early challenges for IT, and opportunities I recently attended the annual scenario planning session for friend and colleague Rob Salkowitz’s 'Future of Marketing' class in the Communications Leadership program at the University of Washington. We introduced his students to scenario planning and asked them to think about how the … [Read more...] about What IT Can Learn About the Future of Generative AI from Future of Marketing Scenarios: Challenges and Opportunities

The IT Leader’s Guide to the Best of CES 2023

January 11, 2023 by Daniel W. Rasmus Leave a Comment

The IT Leader’s Guide to the Best of CES 2023 This list may change or grow slightly over the next couple of weeks as I continue to read through the press releases and review my notes. Keep in mind that most of these items are not yet shipping and that I had less than 30 minutes with most of them—and no time at all with others. CES is a show about the future. In the case of … [Read more...] about The IT Leader’s Guide to the Best of CES 2023

CES 2023 Subtle Innovation: Early Impressions of Subtle Innovation

January 4, 2023 by Daniel W. Rasmus Leave a Comment

CES 2023 Subtle Innovation: Early Impressions of Subtle Innovation Fresh off the CES Unveiled event which highlights innovations from start-ups and major brands, I would characterize what I saw as subtle. Laptops LG’s new Gram laptop embeds its touchpad into the wrist area, as do many laptops. The difference: no physical visibility of or for the trackpad. Move a hand … [Read more...] about CES 2023 Subtle Innovation: Early Impressions of Subtle Innovation

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