• Skip to main content
  • Skip to primary sidebar
  • Skip to footer
  • Home
  • Services
    • Vendor Advisory Services
    • IT Advisory Services
    • Business Advisory Services
    • Serious Insights Agile Thinking Workshops
    • Innovation Workshops
    • Serious Insights Keynotes
    • Strategy Advisory Services
    • Thought Leadership & Content Marketing
  • Reviews
    • All Hardware Reviews
    • Headphone Reviews
    • USB-C Hub Reviews
    • SeriousPop.Tech
    • Software Reviews
  • Advisory Research
    • Serious Insights on AI
    • Serious Insights Interviews
    • Strategy & Scenario Planning
    • Serious Insights on Collaboration
    • Hybrid Work
    • Knowledge Management
    • Management
    • Learning Reimagined
    • Serious Insights: The 10s
    • Special Reports
    • Sponsored Research
    • USG Scenario Planning Videos
  • About Us
    • About Serious Insights
    • Daniel W. Rasmus
    • Daniel W. Rasmus Appearances
    • Daniel W. Rasmus Videos
    • Clients
    • Headshots
    • Books
      • Management by Design
      • Listening to the Future
      • Twelve Ways to Escape an Alien
      • Older Books
    • Daniel W. Rasmus World Travel
    • Dan’s Quotes
    • Community
    • Site Disclaimer
    • Privacy Policy
  • News
  • Contact Us
    • Contact Us
    • Book Daniel W. Rasmus
    • Serious Bookkeeping
    • Product Evaluation Request Form
    • Wedding Ceremonies
Serious Insights

Serious Insights

Research and reviews from strategist, futurist and analyst Daniel W. Rasmus

Follow Us

  • Facebook
  • X
  • LinkedIn
  • YouTube
  • Instagram

Human Capital and Other Investments

October 10, 2010 by Daniel W. Rasmus 3 Comments

September 25

Future of Work Blog repost from 9/25/2006

The new O’Toole and Lawler book, The New American Workplace, points out clearly that too many organizations treat people as an expense. We spend too much time looking through the lens of the industrial age and believe at the deepest level reducing the expenses associated with people and replacing them with automation will drive up efficiency and reduce costs.

From my perspective, we have a deeply rooted discontinuity in the American Workplace. People are treated as expenses, and I have heard from many CIOs that IT too, is an expense. As they decry, "when will my company realize that IT is an asset and not an expense."

So we have one expense offsetting another while missing the fundamental point that we don’t live in an industrial age economy. Efficiency isn’t everything. Innovation and customer relationships require different investments. They require people. You can’t reinvent yourself continually with machines sitting around doing the same thing. People are the creative input. People drive change. Both employees and customers drive change, computers help facilitate change, but they do not invent it.

We have spent so much time working through the model of how businesses work, that we are blind to the fact that they don’t work like they used to, and that they are being reinvented around us, despite us, by market forces that want a result without worrying about how the supplier sees himself. That makes for some pretty dysfunctional organizational relationships, internally and externally.

I’ll know we are starting to get it when I see articles about new accounting methods, new ways of valuing organizations, new valuation methods on Wall Street. Let’s look at our people and our information technology as investments. Let’s turn our understanding of costs on its ear so we can start seeing where real value comes from.

Share this post:

  • Share on X (Opens in new window) X
  • Share on LinkedIn (Opens in new window) LinkedIn
  • Share on Facebook (Opens in new window) Facebook
  • Email a link to a friend (Opens in new window) Email
  • Print (Opens in new window) Print
  • Share on WhatsApp (Opens in new window) WhatsApp
  • Share on Bluesky (Opens in new window) Bluesky
  • More
  • Share on Tumblr (Opens in new window) Tumblr
  • Share on Pinterest (Opens in new window) Pinterest

Like this:

Like Loading…

Related

Filed Under: Strategy

Reader Interactions

Comments

  1. Gregory Rader says

    October 12, 2010 at 3:56 pm

    The problem with this picture is that even within the corporation our accounting methods endeavor to measure everything as a transaction. I doubt we can move away from the problems you note without developing new ways of measuring and accounting for value. I have developed these thoughts further here:

    http://onthespiral.com/my-story-about-the-future-of-money-asymmetric?c=1

    Reply
    • danielwrasmus says

      October 13, 2010 at 5:14 pm

      I agree, and that is what I suggest. We have to move from an industrial age lens of value or a sustainable, knowledge economy view of value. This is bigger than transactions, its about holistic value and impact of investments, not just positive impacts, but long term negative impacts. So much of our ROI is based on justification based on omission. We don’t want to know the real risks, we just want to prove enough benefits to justify the short-term investment. The long term, be that deeper knowledge or environmental disaster, as future worries, perhaps for other people. Sustainable, knowledge-based justification would need to take into account not just risks, but risks over long periods of time, as well as returns that extend past the quarter.

      Reply

Trackbacks

  1. Tweets that mention Human Capital and Other Investments « Your Future in Context -- Topsy.com says:
    October 12, 2010 at 2:05 pm

    […] This post was mentioned on Twitter by mgusek555, Daniel Rasmus. Daniel Rasmus said: Human Capital and Other Investments: http://wp.me/pM2gX-1X […]

    Reply

Leave a ReplyCancel reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Primary Sidebar

Subscribe to Serious Insights

Enter your email address to subscribe to this blog and receive notifications of new posts by email.

Join 7,849 other subscribers

Download the 2026 State of AI Report

Amazon Associate

As an Amazon Associate, I earn from qualifying purchases.

Hit Amazon Haul for Amazing Discounts.

Also, take a look at these links for additional Amazon discounts.

Today’s Deals.
Up to 80% Off
Crazy Low-Priced Finds
Under $5
Brand Scores

Dan’s poetry. Only on Kindle. Read today!

Top Posts

  • JBL Tour Pro 2 Review: Excellent Headphones That Crush With Their NextGen Case
    JBL Tour Pro 2 Review: Excellent Headphones That Crush With Their NextGen Case
  • JLab Epic Air Sport ANC Gen 2 Review: Sports Earbuds that Go the Extra Mile
    JLab Epic Air Sport ANC Gen 2 Review: Sports Earbuds that Go the Extra Mile
  • Tozo HT2 ANC Headphones Review: Inexpensive Headphones That Impress for the Price
    Tozo HT2 ANC Headphones Review: Inexpensive Headphones That Impress for the Price
  • Jabra Elite 10 Earbuds Review: The Jabra Flagship Continues to Improve on Comfort and Features
    Jabra Elite 10 Earbuds Review: The Jabra Flagship Continues to Improve on Comfort and Features
  • 12 Hybrid Work Fears Managers Must Face
    12 Hybrid Work Fears Managers Must Face

Buy my space adventure only on Kindle.

Recent Comments

  • Licensing Content for Passive Income: 7-Step Creator Guide on The Serious Insights State of AI 2026 March Update: The Capabilities, Infrastructure, and Deployment Gaps
  • messy on Dark Matter Hyper-K Wireless Mouse Review: An Ultralight Gaming Mouse That’s Fun and Accurate and Reasonably Priced
  • No Breaking News Found in Natural Language Processing Category (Past 7 Days) - AI Unfiltered on The Serious Insights State of AI 2026 April Update: How Power, Capital, and Governance Will Shape the Next Wave of AI
  • SIR-011 — AI Offensive Capability Standing Collection – Red Rook AI LLC on The Serious Insights State of AI 2026 April Update: How Power, Capital, and Governance Will Shape the Next Wave of AI
  • AI Model Training With Low Data: Complete Guide 2026 on The Serious Insights State of AI 2026 March Update: The Capabilities, Infrastructure, and Deployment Gaps

Footer

Sitemap

  • Blogs
  • Book Daniel W. Rasmus
  • About Daniel W. Rasmus
  • Serious Insights LLC Disclaimer
  • Privacy Policy

Archives

Tag Cloud

ABC Apple AR artificial intelligence Big Data Buffy the Vampire Slayer BusinessWeek Cengage CIO Magazine CIOs Cisco context coronavirus Customer Service Dell Disney Disneyland earbud review Enterprise 2.0 facebook Fast Company Feedback loops Harvard Business Review HBR HP IBM Innovation Instagram iPhone case JBL Kindle Knowledge Management life-long learning Logitech Management By Design Microsoft mission statement Netflix New Scientist Nokia scenario planning Star Trek Stephen Elop Thought Leadership VR

Copyright 2009-2026 Serious Insights LLC | Log in

We are using cookies to give you the best experience on our website.

You can find out more about which cookies we are using or switch them off in .

%d
    Powered by  GDPR Cookie Compliance
    Privacy Overview

    This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.

    Strictly Necessary Cookies

    Strictly Necessary Cookie should be enabled at all times so that we can save your preferences for cookie settings.